Industry Insights


Recent in Industry Insights

One brand, many locations: 7 expert lessons for keeping beauty and wellness brands consistent
Beauty and Wellness9 min read

One brand, many locations: 7 expert lessons for keeping beauty and wellness brands consistent

Leaders of FS Cut & Color, Cookie Cutters Haircuts for Kids and Genesis Lifestyle Medicine share how they keep locations aligned without issuing orders.

Cheryl ColeCheryl Cole

The human side of change: 6 expert lessons for leading salon teams through transformation
Salon8 min read

The human side of change: 6 expert lessons for leading salon teams through transformation

Four salon leaders from the Intercoiffure America/Canada community share how they led their teams through a flood, a pandemic, and the arrival of AI.

Cheryl ColeCheryl Cole

The new hybrid: 6 lessons for adding new services without losing your core – from the experts
Beauty and Wellness8 min read

The new hybrid: 6 lessons for adding new services without losing your core – from the experts

Wellness CEOs from SEV Laser, VIO Med Spa and Heights Wellness Retreat share how they decide what to add, what to say no to, and how to make a hybrid model pay off.

Cheryl ColeCheryl Cole

Switching from Phorest to Zenoti: a complete software platform migration guide for salons, with a salon team at the front desk
Beauty and Wellness9 min read

Switching from Phorest to Zenoti: a complete software platform migration guide for salons

Thinking about switching from Phorest to Zenoti? Here’s what the migration involves, what your data transfer covers, what it costs, and what real businesses saw after the move.

Cheryl ColeCheryl Cole

Zenoti vs GoHighLevel: the two-system problem, explained, with a medspa provider smiling in a treatment room
Medspa6 min read

Zenoti vs GoHighLevel: the two-system problem, explained

Zenoti and GoHighLevel compared for medspas in 2026 – what each actually covers, why GoHighLevel always requires a second system, and when each is the right choice.

Cheryl ColeCheryl Cole

Zenoti vs Podium: which one helps your medspa cut costs and grow revenue? Two medspa front desk team members at a computer
Medspa11 min read

Zenoti vs Podium: Which one helps your medspa cut costs and grow revenue?

Zenoti vs Podium for med spas: what Podium costs in 2026, why it wasn’t built for med spas, and how one platform cuts software costs while growing revenue.

Cheryl ColeCheryl Cole

Capturing the demand you’re already creating: Zenoti CEO Sudheer Koneru on the state of the industry heading into 2027
Beauty and Wellness7 min read

Capturing the demand you’re already creating: Zenoti CEO Sudheer Koneru on the state of the industry heading into 2027

At Innergize 2026, Sudheer Koneru reveals why top beauty and wellness businesses grew 20% compared to 2% for the industry, and where the next growth opportunities lie.

Cheryl ColeCheryl Cole

A salon owner happily chatting with their client in the chair
Salon5 min read

Why the next era of salon AI is about relationships, not just efficiency

How predictive tools are moving salons from reacting to problems to preventing them, and why retention is where it matters most, according to industry veteran Nick Ineson.

Nick InesonNick Ineson

September UK gym marketing ideas — key dates and campaign ideas for UK gyms
Fitness4 min read

September UK gym marketing ideas: Key dates and campaign ideas

From National Fitness Day to back-to-routine season, discover September marketing ideas for UK gyms and fitness studios that drive new memberships and retention.

Cheryl ColeCheryl Cole

September UK spa marketing ideas: A guide to key dates and campaigns
Spa4 min read

September UK spa marketing ideas: A guide to key dates and campaigns

From World Reflexology Week to Self-Care Awareness Month, discover September marketing ideas for UK spas that turn seasonal change into bookings.

Cheryl ColeCheryl Cole
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