Recent in Business Growth

7 silent red flags that mean it's time to switch your medspa software (before growth stalls)
Medspa11 min read

7 silent red flags that mean it's time to switch your medspa software (before growth stalls)

Spot hidden signs your medspa has outgrown its software and see what modern, AI-ready systems offer for better workflows, compliance, and predictable growth.

Melanie FourieMelanie Fourie

The conversation after the conversation: What call transcripts reveal about your salon or medspa
Beauty and Wellness8 min read

The conversation after the conversation: What call transcripts reveal about your salon or medspa

57% of guests book by phone, but most owners have no idea what's being said. Here's what call transcripts reveal.

Cheryl ColeCheryl Cole

How salons get clients from Instagram (not just likes)
Salon12 min read

How salons get clients from Instagram (not just likes)

Learn how salons get clients from Instagram by turning attention into bookings. See how content, booking paths, and systems work together to drive real growth.

Rosie GreavesRosie Greaves

Salon Call Conversion Rate: What It Is, How to Track It, and What Good Looks Like
Beauty and Wellness7 min read

Phone calls were your salon or medspa's biggest blind spot. Here's what's changed

37% of calls to salons and spas go unanswered, and most owners have no way of knowing. Here's what becomes visible when every call finally becomes a data point.

Cheryl ColeCheryl Cole

Are you HIPAA compliant? A medspa owner’s guide to patient data security
Medspa11 min read

Are you HIPAA compliant? A medspa owner’s guide to patient data security

What HIPAA compliance means for medspas in 2026 from PHI to photo storage, telehealth, and software safeguards. A practical guide for aesthetic practice owners.

Danielle PietersenDanielle Pietersen

Beauty Budget Breakdown: How Americans Prioritize Self-Care
Beauty and Wellness15 min read

2026 Survey: Beauty budget breakdown | How clients prioritize their wellness budget – and what it means for your business

We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.

Cheryl ColeCheryl Cole

infographic-minimum-star-ratings-clients-accept-2026
Beauty and Wellness4 min read

Infographic: The review line | Minimum ratings clients will accept in 2026

For salon, spa, and medspa owners, your star rating isn't just a score. It's the first filter clients use before they ever consider booking with you.

Cheryl ColeCheryl Cole

March gym marketing ideas
Fitness14 min read

The ultimate March marketing guide for gyms: Key dates and creative ideas

Spring into action with March gym marketing ideas that energize your members, fill your classes, and set your fitness business up for its strongest season yet.

Cheryl ColeCheryl Cole

March medspa marketing ideas
Medspa12 min read

The ultimate March marketing guide for medspas: Key dates and creative ideas

Step into spring with March medspa marketing ideas that elevate your client experience, fill your treatment rooms, and close Q1 at the top of your game.

Cheryl ColeCheryl Cole
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