Cheryl Cole

Cheryl Cole

Managing Editor

Cheryl uses her background in journalism to help brands bring their unique stories to life. Passionate about content strategy, she has extensive experience leading both print and digital publications. As managing editor of The Check-In, Cheryl is committed to providing wellness professionals with high-quality, tailored content designed to help grow their brands.


Latest from Cheryl Cole

A salon owner happily chatting with their client in the chair
Salon5 min read

Why the next era of salon AI is about relationships, not just efficiency

How predictive tools are moving salons from reacting to problems to preventing them, and why retention is where it matters most, according to industry veteran Nick Ineson.

Nick InesonNick Ineson

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Beauty and Wellness25 min read

Looking for a Boulevard Alternative? Compare the Best Options in 2026

Compare the top 10 Boulevard alternatives for 2026. See pricing, features and key differences, checked against vendor sites and Zenoti’s Capterra reviews.

Cheryl ColeCheryl Cole

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Beauty and Wellness25 min read

Looking for a Boulevard Alternative? Compare the Best Options in 2026

Compare the top 10 Boulevard alternatives for 2026. See pricing, features and key differences, checked against vendor sites and Zenoti’s Capterra reviews.

Cheryl ColeCheryl Cole

Your complete guide to spa management success
28 min read

Your complete guide to spa management success

Everything you need to know about running a successful spa. From bookings to employee management, to choosing the perfect software.

Cheryl ColeCheryl Cole

September UK gym marketing ideas — key dates and campaign ideas for UK gyms
Fitness4 min read

September UK gym marketing ideas: Key dates and campaign ideas

From National Fitness Day to back-to-routine season, discover September marketing ideas for UK gyms and fitness studios that drive new memberships and retention.

Cheryl ColeCheryl Cole

September UK spa marketing ideas: A guide to key dates and campaigns
Spa4 min read

September UK spa marketing ideas: A guide to key dates and campaigns

From World Reflexology Week to Self-Care Awareness Month, discover September marketing ideas for UK spas that turn seasonal change into bookings.

Cheryl ColeCheryl Cole

September aesthetic clinic marketing ideas UK — key dates and campaigns for UK clinics
Medspa4 min read

The ultimate September marketing guide for UK aesthetic clinics: Key dates and campaign ideas

September is Skin Care Awareness Month in the UK. Discover aesthetic clinic marketing ideas and key dates to educate clients and fill your autumn appointment book.

Cheryl ColeCheryl Cole

September salon marketing ideas UK — key dates and campaign ideas for UK salons
Salon4 min read

The ultimate September marketing guide for UK salons: Key dates and campaign ideas

Autumn is a golden window for UK salons. Discover September salon marketing ideas, key dates, and campaign inspiration to fill your books before Q4.

Cheryl ColeCheryl Cole

Best salon software for small salons: 5 platforms reviewed for 2026
15 min read

Best salon software for small salons: 5 platforms reviewed for 2026

Find the best software for small salons and spas in 2026. Compare features, pricing, and benefits to streamline operations and grow your business.

Cheryl ColeCheryl Cole

Switching from Mindbody to Zenoti
Beauty and Wellness10 min read

Step-by-Step Migration Guide: Mindbody to Zenoti

How to switch from Mindbody to Zenoti — what data and memberships transfer, what happens to your marketplace listing, and how to time your renewal.

Cheryl ColeCheryl Cole
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