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4 key medspa consumer trends every business owner should know in 2025

What do customers want and expect from medspas? Discover key trends and consumer insights from the 2024 Medspa Consumer Survey.

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Medspa marketing ideas for January
Medspa marketing ideas for January
January marketing guide for medspas: Key dates and unique ideas

Begin the year beautifully with January medspa marketing that inspires commitment to self-care, consistency, and confidence.

Salon owner preparing Q1 2026 marketing strategies
Salon owner preparing Q1 2026 marketing strategies
The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Picture of a medspa owner leveraging gift card sales for marketing
Picture of a medspa owner leveraging gift card sales for marketing
How to leverage medspa gift card sales as a high-ROI marketing channel in 2026

Learn how to convert medspa gift card users into long-term clients with CRM marketing, memberships, BNPL, and treatment plans to boost year-round revenue.

Medspa holiday marketing strategies
Medspa holiday marketing strategies
Holiday medspa marketing: Simple strategies you can set up in a single weekend 

Learn how medspas can use BNPL, automations, and targeted holiday campaigns to increase bookings, boost gift card sales, and drive seasonal revenue.

Busy front desk at a salon and spa representing the ROI of an AI receptionist
Busy front desk at a salon and spa representing the ROI of an AI receptionist
From missed calls to more clients: The ROI of AI receptionists for wellness brands

Wondering if an AI receptionist is worth it for your brand? Discover how AI receptionists can help reduce missed calls, book more clients, and boost ROI with smarter scheduling and service.

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Buy now, pay later benefits for salons, spas, and medspas
Buy now, pay later benefits for salons, spas, and medspas
The gift of flexibility: How buy now, pay later can lift holiday revenue for salons, spas, and medspas 

Discover how offering BNPL can remove checkout friction, boost high-ticket holiday sales, and create a smoother guest experience.

Salon and spa booking tips
Salon and spa booking tips
The hidden reason your salon or spa isn’t fully booked (and the data that proves it)

Struggling with slow days? Explore the surprising data behind missed bookings and how smarter guest experiences keep your salon or spa fully booked.

Medspa marketing ideas for December
Medspa marketing ideas for December
December marketing guide for medspas: Key dates and creative ideas

Make December your most impactful month yet with medspa marketing ideas that celebrate glow, gratitude, and renewal.

Personalization strategies for spas and medspas
Personalization strategies for spas and medspas
Top 10 personalized experience strategies for spas and medspas in 2026

Want to boost client satisfaction and your bottom line? Here are our top strategies and tips for personalizing spa and medspa appointments.

Winning over Gen Z quiz
Winning over Gen Z quiz
QUIZ: How Gen Z–ready is your salon or spa?

Is your salon or spa welcoming to Gen Z? Take our free quiz using the latest survey data to determine if your business is Gen Z-ready.

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