Medspa

Everything medspa owners and managers need to thrive and grow. Learn from medspa owners and brands just like yours, and from the experts at The Check-In and Zenoti.

Two medspa staff members in black scrubs reviewing client booking data on a laptop and tablet at the front desk
Medspa10 min read

Medspa trends 2026: 6 data-backed strategies driving revenue growth

Medspa same-store revenue grew just 2% in 2025, but some practices significantly outperformed. Here's what the 2026 Benchmark Report says they're doing differently.

Cheryl ColeCheryl Cole

Recent in Medspa

Salon owner showing a team member scheduling software on a phone on the salon floor
Beauty and Wellness10 min read

Eight best Vagaro alternatives for spas, salons, and med spas

Searching for Vagaro alternatives? Compare the top 8 salon, spa & Medspa software of 2026 for pricing, features, and all verified with G2 & Capterra reviews.

Cheryl ColeCheryl Cole

Front desk team member on the phone at a salon reception with scheduling software on screen
Beauty and Wellness21 min read

Looking for a Boulevard alternative? Compare the best options in 2026

Compare the top 10 Boulevard alternatives for 2026. See pricing, features and key differences, checked against vendor sites and Zenoti’s Capterra reviews.

Cheryl ColeCheryl Cole

Busy salon and spa front desk
Salon7 min read

Capacity, not competence: why the busiest front desks miss the most regulars

The calls you miss are not from strangers. Most are from guests who already love you, calling at the exact moment nobody can pick up.

Drisha SinhaDrisha Sinha

Salon and spa front desk manager
Salon6 min read

Coach the human, automate the volume: what a front desk manager can finally see

Providers get coached on numbers. The front desk gets coached on “be warmer.” Here is what changes when every call has a score and the routine calls have somewhere else to go.

Drisha SinhaDrisha Sinha

Guest checking her phone for a follow-up
Salon7 min read

The follow-up nobody owns

Abandoned bookings, campaign replies, the “let me think about it.” Beauty and wellness treats soft demand as a marketing problem. It is a follow-up problem, and follow-up has never had a job description at the front desk.

Drisha SinhaDrisha Sinha

Front desk at a salon and spa
Salon7 min read

The front desk is your biggest sales channel. It’s the only one without a scorecard.

Every chair in your business has a number. The phone has never had one. Here’s what owners see the first time it does.

Drisha SinhaDrisha Sinha

Zenoti vs GoHighLevel: the two-system problem, explained, with a medspa provider smiling in a treatment room
Medspa6 min read

Zenoti vs GoHighLevel: the two-system problem, explained

Zenoti and GoHighLevel compared for medspas in 2026 – what each actually covers, why GoHighLevel always requires a second system, and when each is the right choice.

Cheryl ColeCheryl Cole

Zenoti vs Podium: which one helps your medspa cut costs and grow revenue? Two medspa front desk team members at a computer
Medspa11 min read

Zenoti vs Podium: Which one helps your medspa cut costs and grow revenue?

Zenoti vs Podium for med spas: what Podium costs in 2026, why it wasn’t built for med spas, and how one platform cuts software costs while growing revenue.

Cheryl ColeCheryl Cole

September aesthetic clinic marketing ideas UK — key dates and campaigns for UK clinics
Medspa4 min read

The ultimate September marketing guide for UK aesthetic clinics: Key dates and campaign ideas

September is Skin Care Awareness Month in the UK. Discover aesthetic clinic marketing ideas and key dates to educate clients and fill your autumn appointment book.

Cheryl ColeCheryl Cole

Medspa technology guide — EMR vs EHR vs PMS: three records in one platform (placeholder image)
Medspa13 min read

Medspa technology guide: EMR, EHR, PMS — what’s the difference and what do you actually need?

EMR, EHR or practice management software? What a medspa's technology stack actually needs — clinical records, integrations and payments.

Smita SrivastavaSmita Srivastava
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