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Everything spa owners and managers need to thrive and grow. Learn from spa brands just like yours, and from the experts at The Check-In and Zenoti.

4 key spa consumer trends every business owner should know for 2025

Discover the top spa trends for 2025 based on insights from 1,400+ U.S. consumers. Learn what customers value and how to grow your business.

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Q1 2025 beauty and wellness marketing calendar: Key dates salons and spas can't miss
Q1 2025 beauty and wellness marketing calendar: Key dates salons and spas can't miss
Q1 2025 beauty and wellness marketing calendar: Key dates you can’t miss

Explore industry-specific marketing dates, campaign ideas, and Zenoti insights to kickstart 2025 with the ultimate beauty and wellness marketing calendar.

Innergize panel, Founders' Odyssey: Tales of growth and resilience from the experts
Innergize panel, Founders' Odyssey: Tales of growth and resilience from the experts
Founders’ Odyssey: Tales of growth and resilience from the experts

Visionary founders of iCRYO, Glowbar, and MiniLuxe share insights and expert advice for entrepreneurs to successfully grow their brands.

Innergize 2024: Discussion between Melody Thomas and Clint Carnell
Innergize 2024: Discussion between Melody Thomas and Clint Carnell
Tiny sparks, big delight: Unveiling the impact of small ideas on customer bliss – from the experts

Explore exclusive insights from Innergize 2024 on how small, thoughtful actions can elevate customer experience in the beauty and wellness industry.

Recap of Innergize 2024: The premier beauty and wellness industry event
Recap of Innergize 2024: The premier beauty and wellness industry event
Innergize 2024: Recapping the premier beauty and wellness industry event

Discover highlights from the groundbreaking summit hosted by Zenoti in Las Vegas and relive the unforgettable moments that shaped the future of the industry.

100+ spa quotes to enhance your clients’ experience

Discover an array of spa quotes to inspire relaxation, self-care, and serenity, from cute and funny to motivational, perfect for enhancing your spa experience.

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Esthetician vs cosmetologist: Understanding the differences
Esthetician vs cosmetologist: Understanding the differences
Esthetician vs cosmetologist: Understanding the differences for beauty and wellness businesses

Learn how estheticians and cosmetologists contribute their unique skills to enhance client experiences and keep your business competitive.

Salon chairs representing the secrets to maximizing revenue in salon and spa franchises
Salon chairs representing the secrets to maximizing revenue in salon and spa franchises
Unraveling the secrets to maximizing revenue in salon and spa franchise businesses

Want to boost the revenues of your salon and spa franchise business? Check out 3 realistic but effective tips that will help you reach your goals.

The 2024 Golden Hands Awards, celebrating the best beauty and wellness providers
The 2024 Golden Hands Awards, celebrating the best beauty and wellness providers
The 2024 Golden Hands Awards: Celebrating the best of the best beauty-and-wellness service providers

Meet the awardees, North America’s top beauty and wellness service providers, selected from a pool of 320,000 and honored at Innergize, the Zenoti-hosted industry summit.

Phone with icons, representing social media for salons and spas
Phone with icons, representing social media for salons and spas
The do’s and don’ts of social media for salons and spas

Get useful tips and best practices from a recent webinar featuring W Nail Bar founders Manda Mason and Lauren Vesler.

Spa appointment representing how to sell gift cards online
Spa appointment representing how to sell gift cards online
Creative salon and spa membership ideas to pamper clients and drive revenue

Get innovative salon and spa membership ideas to enhance client retention, featuring creative perks, pricing strategies, and real success stories.

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