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Fitness

Everything fitness studio owners and managers need to thrive and grow. Learn from fitness brands just like yours, and from the experts at The Check-In and Zenoti.

Fitness studio class with an instructor working to boost online reputation
Fitness studio class with an instructor working to boost online reputation
The secret to fitness studio growth: Referral programs that actually work 

Discover how fitness studios can boost memberships and build stronger communities with gym referral program ideas that truly deliver. Learn key strategies, real-world examples, and tips to create a program your members will love.

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Loyalty programs for salons
How digital loyalty programs drive retention for beauty and wellness brands in 2025

Discover how digital loyalty programs in 2025 use apps, AI, and automation to boost retention and drive measurable revenue growth for beauty and wellness brands.

client loyalty gap and retention
client loyalty gap and retention
2025 Survey: Rewards or regrets? Unpacking the 2025 wellness loyalty gap

We surveyed 1000 spa, medspa, salon and fitness providers and visitors to discover why loyal clients are leaving and how to win them back. Learn about client retention challenges facing wellness businesses in 2025.

Fitness team working on their October marketing
Fitness team working on their October marketing
October marketing guide for gyms and fitness brands: Key dates and creative ideas

October brings a variety of marketing opportunities for fitness studios. Explore key dates and campaign ideas for gyms here.

2025 Q4 beauty and wellness marketing calendar
2025 Q4 beauty and wellness marketing calendar
The Q4 2025 beauty and wellness marketing calendar

Finish the year on a strong with a marketing calendar designed to boost your campaigns, maximize engagement, and set the stage for a successful year ahead.

Salon front desk owner preparing to use an AI receptionist
Salon front desk owner preparing to use an AI receptionist
Are AI receptionists the future for beauty and wellness businesses?

As salons, spas, and gyms face growing demand for always-on service, could AI receptionists be the answer? Explore the future of client care.

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The ROI of client appreciation
The ROI of client appreciation
The ROI of client appreciation for beauty and wellness brands: Why celebrating loyalty builds revenue

Discover how client appreciation can drive revenue growth for salons, spas and wellness brands and learn strategies to foster stronger long-term relationships.

Streamlining gym management with software
Streamlining gym management with software
One dashboard, less stress: Simplifying gym operations for growth and retention

Simplify and centralize class scheduling, memberships, payments, marketing, and staff tools with an all-in-one gym management software.

A spa front desk using all-in-one software to simplify operations
A spa front desk using all-in-one software to simplify operations
All-in-one vs. piecemeal: Which software approach works best for wellness businesses?

Explore pros and cons of all-in-one vs. piecemeal software for wellness businesses. Compare costs, efficiency, and client experience to choose the right tools for growth.

How AI can help keep gym classes full
How AI can help keep gym classes full
How AI can help keep gym classes full and cancellations low

Gym class cancellations and no-shows are frustrating and impact your bottom line. But, fortunately, with gym attendance software, you can boost attendance and reduce cancellations. Find out how.

Upselling tips for wellness brands
Upselling tips for wellness brands
“We don’t upsell”: Why that mindset is costing beauty and wellness businesses more than they think

Upselling clients might feel off-brand, but recommending services and products can be key to boosting revenue while helping clients thrive.

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