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Picture of nail salon techs talking to clients, representing salon referral marketing
Picture of nail salon techs talking to clients, representing salon referral marketing
Turn clients into champions: Salon and spa referral marketing 101

83% of happy clients are willing to refer, but only 29% do. Tap into the other 54% with a salon and spa referral marketing program. Learn how.

6 Best Practices: Tips to Get the Most from Your SMS Marketing

Did you know that SMS marketing, when done correctly, outperforms email marketing?Research shows that text open rates can reach up to 98% compared to 20% for email. That alone is compelling enough for you to consider moving some of your salon marketing campaigns from email to SMS.

3 Tips to Boost Your Salon or Spa’s Social Media Presence

Ensure you maximize the impact of your salon or spa’s presence on Instagram by getting the most out of your bio section.

5 Crucial SEO Tips for Salons, Spas, and Medspas

Top five SEO tips for salons, spas and medspa businesses to boost their business. Understand how nurturing customer relationships boost SEO in the long run.

How to turn first time gift card users into repeat customers

Learn how to turn holiday gift card users into loyal, repeat customers. Discover 6 strategies to retain first-time guests and boost customer loyalty.

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Boosting Your Business Through Online Reviews

Salon and spa business owners are looking for ways to make sure they stand out from the crowd. One great way to increase your visibility and establish trust with potential clients is to boost your online reviews. Since a reported 91% of customers check online reviews to make their buying decisions, now is the time […]

4 Ways to Boost Fall Sales in Your Salon or Spa

As a salon or spa owner, it’s tempting to think you’ve got your fall promotions strategy down pat. But each new season also brings new trends, new techniques and, most importantly, new opportunities to boost revenue in your salon or spa.

4 Back-to-School Sales Ideas for Your Salon or Spa

Offer extra discounts on end-of-season products to clients who come in for a service or offer customers a discount on future visits when they pre-book in August

7 must-haves on your spa, salon or barbershop website

Discover 7 simple tips to transform your spa, salon, or barbershop website into a powerful tool that attracts and retains customers.

Client product consultation, representing 46 ways to sell more salon or spa retail
Client product consultation, representing 46 ways to sell more salon or spa retail
46 ways to sell more retail

If retail doesn’t account for 30 percent of your sales revenue, you have the potential to improve the profitability of your salon or spa.

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