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Beauty and Wellness
Everything wellness business owners and managers need to thrive and grow. Learn from beauty and wellness businesses just like yours, and from the experts at The Check-In and Zenoti.
7 effective marketing strategies to grow your beauty and wellness business – from the experts
Discover expert wellness marketing strategies and tips for sustainable growth from the innovative founders of Foxy Box Laser and Wax Bar, and Face-to-Face Spa.
Cheryl ColeTop Articles and Resources
The New Hybrid: 6 lessons for adding new services without losing your core – from the experts
Switching from Phorest to Zenoti: a complete software platform migration guide for salons
Capturing the demand you’re already creating: Zenoti CEO Sudheer Koneru on the state of the industry heading into 2027
Looking for a Boulevard Alternative? Compare the Best Options in 2026
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Recent in Beauty and Wellness
The New Hybrid: 6 lessons for adding new services without losing your core – from the experts
Wellness CEOs from SEV Laser, VIO Med Spa and Heights Wellness Retreat share how they decide what to add, what to say no to, and how to make a hybrid model pay off.
Cheryl Cole
Switching from Phorest to Zenoti: a complete software platform migration guide for salons
Thinking about switching from Phorest to Zenoti? Here’s what the migration involves, what your data transfer covers, what it costs, and what real businesses saw after the move.
Cheryl Cole
Capturing the demand you’re already creating: Zenoti CEO Sudheer Koneru on the state of the industry heading into 2027
At Innergize 2026, Sudheer Koneru reveals why top beauty and wellness businesses grew 20% compared to 2% for the industry, and where the next growth opportunities lie.
Cheryl ColeLooking for a Boulevard Alternative? Compare the Best Options in 2026
Compare the top 10 Boulevard alternatives for 2026. See pricing, features and key differences, checked against vendor sites and Zenoti’s Capterra reviews.
Cheryl ColeLooking for a Boulevard Alternative? Compare the Best Options in 2026
Compare the top 10 Boulevard alternatives for 2026. See pricing, features and key differences, checked against vendor sites and Zenoti’s Capterra reviews.
Cheryl Cole
Step-by-Step Migration Guide: Mindbody to Zenoti
How to switch from Mindbody to Zenoti — what data and memberships transfer, what happens to your marketplace listing, and how to time your renewal.
Cheryl Cole
Step-by-Step Migration Guide: Boulevard to Zenoti
How to switch from Boulevard to Zenoti — what data migrates, how long it takes, how to time your contract end, and what changes for your team.
Cheryl Cole
Step-by-Step Migration Guide: Vagaro to Zenoti
Outgrowing Vagaro? See the signs it's time to switch, what you gain with Zenoti, and exactly how migration works — with a step-by-step checklist.
Cheryl Cole
AI for beauty and wellness: Your AI is the workforce (Part 2)
What happens when intelligence stops advising and starts doing. Agents that hand off to each other, coach your team, and let you run the business by asking.
Sunayana Reddy
AI for beauty and wellness: Your data is the intelligence (Part 1)
How connected data lets AI see around corners no owner ever could, and what happens when that intelligence stops advising and becomes a workforce that does the work.
Sunayana Reddy