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How to open a medical spa: A 10-step guide
Opening a medical spa means blending the vibe of a day spa with the rigor of a medical facility. Read our overview of the steps to set yourself up for success.
The Ultimate Guide to Salon Open House Ideas
Turn visitors into loyal customers and boost your visibility with our salon open-house ideas. Use our tips to plan and host an unforgettable event.
Entrepreneurs: What it takes to find your niche in the personal care industry
Personal care products and services are a hot commodity. Category spending increased 12.3% in 2022, beating even apparel, says the most recent U.S. Bureau of Labor Statistics consumer expenditure report. Fast forward to the present day – the beauty and personal care market is expected to generate a whopping USD $100 billion inthe United States […]
Q2 beauty and wellness marketing calendar: Key dates you can’t miss
Maximize revenue this quarter with our comprehensive marketing calendar, featuring campaign ideas, key marketable holidays, and industry insights.
Marketing Masterclass: 5 key takeaways for effective salon and spa growth – from the experts
What marketing strategies fuel salon and spa growth? The leaders of Hand & Stone, iCRYO, and Alpha Aesthetics Partners share their insights. Only from Zenoti.
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Holiday special: Gift card intel for salons, spas, and medspas
You may be underutilizing gift cards at your business. See if your gift card strategy needs retooling and set yourself up for year-round success.
Innovative ways to grow your salon and spa business in 2024 – from the experts
Leaders from OrangeTwist, Removery, and Enrich Salon share the programs they’ve implemented to grow their businesses – and their fan bases. Only from Zenoti.
3 essential ways to boost your salon or spa’s online reputation
It pays to be proactive in managing your salon or spa’s online reputation. Here are 3 questions to gauge where you stand… and 3 ways to close the gaps.
How to unlock upsell potential: Strategies to boost salon and spa revenue
If you want to increase revenue at your salon or spa – without adding chairs, treatment rooms or staff – offering add-on services and retail products is essential. You’ll boost your bottom line, help your staff earn higher commissions, and satisfy your clients with services that will build brand loyalty. But every great revenue growth […]
Customer data insights for salon owners: What your clients really want
Keeping your clients satisfied is key to your salon’s repeat business and referrals. But what does it take to truly delight seekers of hair, nail, and skin care? If your salon provides outstanding service and outcomes with an eye to the latest trends, what more could guests want? Which aspects of their experience matter to […]
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