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Everything spa owners and managers need to thrive and grow. Learn from spa brands just like yours, and from the experts at The Check-In and Zenoti.

4 key spa consumer trends every business owner should know for 2025

Discover the top spa trends for 2025 based on insights from 1,400+ U.S. consumers. Learn what customers value and how to grow your business.

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Small present representing beauty and wellness gift cards for expanded revenue
Small present representing beauty and wellness gift cards for expanded revenue
Expanding revenue via gift cards for beauty and wellness businesses

Gift cards are a key but often neglected revenue driver for salons and spas. Capture revenue with a gift card program that’s easy to administer. Here’s how.

Picture of a salon owner using intelligent automations to fill their appointment book
Picture of a salon owner using intelligent automations to fill their appointment book
How salons and spas can use intelligent automations to fill their appointment book

See how to optimize your staff utilization with intelligent online booking technology. Save time for your front desk – and leave no slot unfilled.

Nail salon appointment representing increased guest spending with packages
Nail salon appointment representing increased guest spending with packages
How to increase guest spend with packages

Packages can help you increase per-visit spend, guest satisfaction, and retention. Read on for tools and strategies to maximize your package sales.

7 tips for a motivated and engaged team

Staff motivation is key to your business success. Learn why employee motivation matters, and how to improve it with three simple strategies.

Spa professional representing salon and spa industry benchmark data
Spa professional representing salon and spa industry benchmark data
How does your salon or spa compare? Why industry benchmarks are a must for your business

Access to current benchmarking data is a must to understand how your beauty and wellness business stacks up to others like it.

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Business owner becoming a better people leader to retain salon and spa staff
Business owner becoming a better people leader to retain salon and spa staff
How to become a better people leader and retain salon and spa staff

It’s often said that people don’t leave bad jobs, they leave bad managers. Here’s how to improve staff retention through better engagement and motivation.

5 Beauty & Wellness Trends to Embrace

Learn about five major trends shaping the beauty and wellness industry—and discover actionable ways that your salon or spa can adapt to an evolving landscape.

Analytics software for the beauty, wellness, and fitness industry: top 4 myths debunked

Choose the best cloud-based analytics software for your beauty, wellness, or fitness business, with predesigned dashboards and custom solutions.

Spa owner considering spa management software features
Spa owner considering spa management software features
Top 10 features to consider for your spa management software

An intuitive spa management software allows you to get back to serving your guests faster. Learn which software features to look out for.

Business owner representing why cloud software is necessary for salon and spa success
Business owner representing why cloud software is necessary for salon and spa success
Why cloud software is necessary for salon and spa success

Learn how cloud-based software can help your spa, salon or medspa thrive in the beauty and wellness industry.

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