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Spa

Everything spa owners and managers need to thrive and grow. Learn from spa brands just like yours, and from the experts at The Check-In and Zenoti.

4 key spa consumer trends every business owner should know for 2025

Discover the top spa trends for 2025 based on insights from 1,400+ U.S. consumers. Learn what customers value and how to grow your business.

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Salon and spa owner enjoying the success driven by dynamic pricing
Salon and spa owner enjoying the success driven by dynamic pricing
Dynamic pricing: How this popular pricing model works for salons and spas

As customer demand increases, so can your revenue. Learn about dynamic pricing for beauty and wellness businesses and how to apply it at your salon or spa.

How to personalize your salon or spa guest experience: 7 easy steps

Empower your spa or salon staff to build more personal connections with each guest that comes in the door – for an experience your guests will remember.

Black and white salon photo representing the keys to regular salon and spa revenue growth
Black and white salon photo representing the keys to regular salon and spa revenue growth
The 3 keys to regular revenue growth for every salon and spa

What does it take for today’s salons, spas, and medspas to grow their revenue? The right tools to optimize appointment books and maximize per-hour earnings.

Business owner refining online booking details for salons and spas
Business owner refining online booking details for salons and spas
Online booking details that make a difference for salons and spas: Guest-specific service durations and parallel booking

Want to optimize your appointment book? See how booking software can accommodate customized service durations and parallel booking.

How to get started with memberships at your salon or spa: 3 key steps to begin

Membership programs are becoming increasingly popular at salons and spas. Make yours a success by following these three key steps.

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Essential reading for salon and spa owners: The 2023 Beauty and Wellness Benchmark Report

Explore the most definitive collection of industry benchmarks for U.S. and Canadian salons, spas, and medspas – and see how your business compares.

Salon and spa business owner using performance dashboards
Salon and spa business owner using performance dashboards
The critical need for performance dashboards at salons and spas – and how to use them

Are you missing data that can transform your business? Learn why salons and spas should track data using dashboards and which metrics to follow.

Small present representing beauty and wellness gift cards for expanded revenue
Small present representing beauty and wellness gift cards for expanded revenue
Expanding revenue via gift cards for beauty and wellness businesses

Gift cards are a key but often neglected revenue driver for salons and spas. Capture revenue with a gift card program that’s easy to administer. Here’s how.

Picture of a salon owner using intelligent automations to fill their appointment book
Picture of a salon owner using intelligent automations to fill their appointment book
How salons and spas can use intelligent automations to fill their appointment book

See how to optimize your staff utilization with intelligent online booking technology. Save time for your front desk – and leave no slot unfilled.

Nail salon appointment representing increased guest spending with packages
Nail salon appointment representing increased guest spending with packages
How to increase guest spend with packages

Packages can help you increase per-visit spend, guest satisfaction, and retention. Read on for tools and strategies to maximize your package sales.

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