August marketing ideas for barbershops: Key dates and campaign ideas
Are you looking for ways to freshen up your barbershop marketing for August? We have seasonal marketing campaign ideas for you!
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How to profit engineer a membership model for your beauty and wellness brand – from the experts
Leaders from Hand & Stone, Boardroom Styling, and VIO Med Spa offer insights on the best ways to run revenue-generating membership models.
Customer data insights for barbershop owners: What your clients really want
Clients visit their local barbershop for great cuts and premium grooming services – but there’s a lot more to their visit than the services. Your clients will encounter your brand at touchpoints before, during, and after service, forming a lasting positive – or negative – impression. That impression translates into your rate of client retention […]
How to support your high-demand service providers and grow your business revenue
Your superstar providers open the door to higher revenue for your business… and higher tips for them. These strategies will benefit their career and your business.
How to avoid the risks of multiple software – and still use your favorites
Using multiple software systems to run your salon or spa isn’t just costlier, it’s also less efficient. Read on to see how to bring it all together.
5 ways to create a recession-proof beauty and wellness business
In the midst of inflation and increasing costs, here are five strategies to help your business stay ahead of the curve during any economic downturn.
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Expanding revenue via gift cards for beauty and wellness businesses
Gift cards are a key but often neglected revenue driver for salons and spas. Capture revenue with a gift card program that’s easy to administer. Here’s how.
How to increase guest spend with packages
Packages can help you increase per-visit spend, guest satisfaction, and retention. Read on for tools and strategies to maximize your package sales.
7 tips for a motivated and engaged team
Staff motivation is key to your business success. Learn why employee motivation matters, and how to improve it with three simple strategies.
5 key tips for success from barbershop owners
The needs and demands of barbershop customers have changed. Meet those needs – and boost revenue – with advice from top barbershop brand owners.
5 Beauty & Wellness Trends to Embrace
Learn about five major trends shaping the beauty and wellness industry—and discover actionable ways that your salon or spa can adapt to an evolving landscape.
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