4 key spa consumer trends every business owner should know for 2025
Discover the top spa trends for 2025 based on insights from 1,400+ U.S. consumers. Learn what customers value and how to grow your business.
Top Articles and Resources
Related Categories
Recent in Spa
Your complete guide to spa management success
Everything you need to know about running a successful spa. From bookings to employee management, to choosing the perfect software.
Is a spa business profitable? Key factors for success
Discover market research tips, business planning steps, marketing strategies, and customer service excellence for long-term spa business profitability.
Payroll software features for beauty and wellness businesses
The Zenoti platform for salon and spa business management offers payroll software features that minimize errors and save staff time, comprehensive reports included.
Q3 beauty and wellness marketing calendar: Key dates you can’t miss
Make this quarter your most profitable yet with our ultimate marketing calendar. Find campaign ideas, key marketable holidays, and exclusive industry insights.
Unlock the power of AI in beauty and wellness: A comprehensive guide
Ready to embrace AI at your business? Discover how AI is reshaping the industry, from personalized experiences to enhanced operations.
Get your bi-weekly newsletter with industry tips, trends, and insights to grow your brand.
Subscribe nowA guide to selecting the best POS system for salon and spa businesses in 2025
What is the best POS system for spa and salon brands looking to thrive in 2025? Explore the key features to look for when deciding what’s right for you.
The 4 key spa trends driving revenue growth
What strategies should spa owners be paying attention to? Dive into key trends and insights from the 2024 Beauty and Wellness Benchmark Report – Spa Edition.
Mastering massage advertising: 15 examples and tips to elevate your massage ads
Discover effective massage advertising strategies and take inspiration from the best massage ad examples to attract more clients.
Starting a massage business in 10 steps
From gaining certifications to earning client loyalty, get practical advice to realize your entrepreneurial dream of a massage and spa business.
Entrepreneurs: What it takes to find your niche in the personal care industry
Personal care products and services are a hot commodity. Category spending increased 12.3% in 2022, beating even apparel, says the most recent U.S. Bureau of Labor Statistics consumer expenditure report. Fast forward to the present day – the beauty and personal care market is expected to generate a whopping USD $100 billion inthe United States […]
Your standing appointment for business growth — delivered straight to your inbox
Get the latest industry tips, trends, and insights to grow your brand.

























