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4 key medspa consumer trends every business owner should know in 2025

What do customers want and expect from medspas? Discover key trends and consumer insights from the 2024 Medspa Consumer Survey.

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Recap of Innergize 2024: The premier beauty and wellness industry event
Recap of Innergize 2024: The premier beauty and wellness industry event
Innergize 2024: Recapping the premier beauty and wellness industry event

Discover highlights from the groundbreaking summit hosted by Zenoti in Las Vegas and relive the unforgettable moments that shaped the future of the industry.

Esthetician vs cosmetologist: Understanding the differences for beauty and wellness businesses

Learn how estheticians and cosmetologists contribute their unique skills to enhance client experiences and keep your business competitive.

How much should clients tip tattoo artists? A guide to tattoo tipping etiquette
How much should clients tip tattoo artists? A guide to tattoo tipping etiquette
How much should clients tip tattoo artists? A guide to tattoo tipping etiquette

Discover the ultimate guide to tipping for tattoo artists. Learn what you can expect and create a smooth experience for both clients and staff.

Medical spa franchise owner after leveraging proven marketing strategies
Medical spa franchise owner after leveraging proven marketing strategies
Proven marketing strategies for medical spa franchise success

Wondering how to grow a medical spa or its franchise? Discover effective marketing strategies to help your medical spa franchise thrive.

The 2024 Golden Hands Awards, celebrating the best beauty and wellness providers
The 2024 Golden Hands Awards, celebrating the best beauty and wellness providers
The 2024 Golden Hands Awards: Celebrating the best of the best beauty-and-wellness service providers

Meet the awardees, North America’s top beauty and wellness service providers, selected from a pool of 320,000 and honored at Innergize, the Zenoti-hosted industry summit.

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Fitness expert completing body measurements
Fitness expert completing body measurements
Personalized progress tracking: How a body measurement chart increases client retention

Learn how body measurement charts can help wellness businesses like fitness studios and medical spas track progress, personalize experiences, and build client trust.

Picture of a medspa membership appointment
Picture of a medspa membership appointment
How medspa memberships boost business and keep clients coming back

Boost your medspa’s growth and client loyalty with creative medspa membership ideas. Discover strategies to strengthen your business and attract more clients.

Do you tip for Botox? Mastering medspa tipping and etiquette

Discover the ultimate guide to medspa tipping. Learn how to set clear, compliant policies and create a seamless experience for both clients and staff.

How to become a tattoo artist: A step-by-step guide

Kickstart your career as a tattoo artist. Learn about the skills, training, and certifications you’ll need and how you can find an apprenticeship to get licensed.

Q4, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q4, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q4 beauty and wellness marketing calendar: Key dates you can’t miss

Use our Q4 spa, medspa, and salon marketing calendar, packed with campaign ideas, Zenoti insights and tips, to end 2024 with your most profitable quarter yet.

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