4 key salon consumer trends every business owner should know in 2025
Discover the top salon customer trends and key insights from the 2024 Salon and Spa Consumer Survey. Learn what clients want—and don’t want—in 2025 and beyond.
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6 Salon Signage Ideas to Attract More Guests and Increase Revenue
Does your salon sign merely exclaim ‘Open for business’? It’s about time you used them to drive more business. Try these easy salon sign ideas that will have more customers walking into your salon.
From One Stylist to Another: 9 Hair Tips Your Guests Will Love
Elevate your guest’s haircare knowledge and help them feel good and find great with nine top tips from professional stylists.
Hair Salon Advertising: 10 Marketing Strategies to Drive Success
Find out how to promote your hair salon with ten advertising ideas that will inspire you to stay on top of your marketing game and deliver results.
Technology: The Secret Weapon for Growing Spa & Salon Businesses
Is your time stretched too thin? It’s time to strengthen your beauty and wellness business strategy. Read how salon businesses use technology to fuel growth.
Salon and spa Mother’s Day marketing: Inspirational ideas to drive success
Boost sales and brand awareness this Mother’s Day with eight easy strategies that will help your salon or spa take advantage of the estimated $33 billion spend.
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Turn clients into champions: Salon and spa referral marketing 101
83% of happy clients are willing to refer, but only 29% do. Tap into the other 54% with a salon and spa referral marketing program. Learn how.
6 Best Practices: Tips to Get the Most from Your SMS Marketing
Did you know that SMS marketing, when done correctly, outperforms email marketing?Research shows that text open rates can reach up to 98% compared to 20% for email. That alone is compelling enough for you to consider moving some of your salon marketing campaigns from email to SMS.
9 things you need to do when opening a beauty salon
Starting your own beauty salon can be scary, but not with our tips. We cover the importance of a solid business strategy, investing in the right team, and much more.
Choosing the right salon and spa management KPIs
We make choosing the right salon and spa management KPIs easy by breaking down the key business areas to focus on and measure.
5 Crucial SEO Tips for Salons, Spas, and Medspas
Top five SEO tips for salons, spas and medspa businesses to boost their business. Understand how nurturing customer relationships boost SEO in the long run.
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