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20 effective nail promotion ideas to help your nail salon stand out from competitors

Discover creative nail salon advertising ideas to market your brand, boost revenue and attract new clients.

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Medspa owner maximizing revenue
Maximizing medical spa revenue: A path to profitability

Looking to venture into the medical spa industry? Discover if med spas are profitable, explore profit margins, and get tips to boost profitability.

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Picture of a salon owner representing successful salon marketing tools
The ultimate guide to salon marketing tools: free and paid options

Which salon marketing tools should you choose to boost your online presence, attract clients, and keep them coming back? Read our guide to find out.

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Medspa staff with a client
Medspa open house ideas: Strategies to attract and retain clients

Bookings need a boost at your medspa? Use these medical spa open house ideas and tips to attract new clients, create a buzz, and drive more revenue.

Appointment representing mastering massage advertising
Appointment representing mastering massage advertising
Mastering massage advertising: 15 examples and tips to elevate your massage ads

Discover effective massage advertising strategies and take inspiration from the best massage ad examples to attract more clients.

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Business owner leveraging salon marketing ideas
Business owner leveraging salon marketing ideas
Salon Success series: 20 salon marketing ideas to help you attract more clients

Discover 20 innovative salon marketing ideas that will differentiate your brand, boost revenue, and enhance the customer experience.

Facial appointment representing how to open a medical spa
Facial appointment representing how to open a medical spa
How to open a medical spa: A 10-step guide

Opening a medical spa means blending the vibe of a day spa with the rigor of a medical facility. Read our overview of the steps to set yourself up for success.

Picture of the ultimate salon open house
Picture of the ultimate salon open house
The Ultimate Guide to Salon Open House Ideas

Turn visitors into loyal customers and boost your visibility with our salon open-house ideas. Use our tips to plan and host an unforgettable event.

Entrepreneurs: What it takes to find your niche in the personal care industry

Personal care products and services are a hot commodity. Category spending increased 12.3% in 2022, beating even apparel, says the most recent U.S. Bureau of Labor Statistics consumer expenditure report. Fast forward to the present day – the beauty and personal care market is expected to generate a whopping USD $100 billion inthe United States […]

Q2, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q2, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q2 beauty and wellness marketing calendar: Key dates you can’t miss

Maximize revenue this quarter with our comprehensive marketing calendar, featuring campaign ideas, key marketable holidays, and industry insights.

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