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Picture of the ultimate salon open house
Picture of the ultimate salon open house
The Ultimate Guide to Salon Open House Ideas

Turn visitors into loyal customers and boost your visibility with our salon open-house ideas. Use our tips to plan and host an unforgettable event.

Entrepreneurs: What it takes to find your niche in the personal care industry

Personal care products and services are a hot commodity. Category spending increased 12.3% in 2022, beating even apparel, says the most recent U.S. Bureau of Labor Statistics consumer expenditure report. Fast forward to the present day – the beauty and personal care market is expected to generate a whopping USD $100 billion inthe United States […]

Q2, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q2, 2024 beauty and wellness marketing calendar: Key dates you can't miss
Q2 beauty and wellness marketing calendar: Key dates you can’t miss

Maximize revenue this quarter with our comprehensive marketing calendar, featuring campaign ideas, key marketable holidays, and industry insights.

Salon and spa marketing panel of experts sharing growth tips
Salon and spa marketing panel of experts sharing growth tips
Marketing Masterclass: 5 key takeaways for effective salon and spa growth – from the experts

What marketing strategies fuel salon and spa growth? The leaders of Hand & Stone, iCRYO, and Alpha Aesthetics Partners share their insights. Only from Zenoti.

Holiday special: Gift card intel for salons, spas, and medspas

You may be underutilizing gift cards at your business. See if your gift card strategy needs retooling and set yourself up for year-round success.

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Innovative ways to grow your salon and spa business in 2024 – from the experts

Leaders from OrangeTwist, Removery, and Enrich Salon share the programs they’ve implemented to grow their businesses – and their fan bases. Only from Zenoti.

Elevated salon space designed to boost online reputation
Elevated salon space designed to boost online reputation
3 essential ways to boost your salon or spa’s online reputation

It pays to be proactive in managing your salon or spa’s online reputation. Here are 3 questions to gauge where you stand… and 3 ways to close the gaps.

How to unlock upsell potential: Strategies to boost salon and spa revenue

If you want to increase revenue at your salon or spa – without adding chairs, treatment rooms or staff – offering add-on services and retail products is essential. You’ll boost your bottom line, help your staff earn higher commissions, and satisfy your clients with services that will build brand loyalty. But every great revenue growth […]

Customer data insights for salon owners: What your clients really want

Keeping your clients satisfied is key to your salon’s repeat business and referrals. But what does it take to truly delight seekers of hair, nail, and skin care? If your salon provides outstanding service and outcomes with an eye to the latest trends, what more could guests want? Which aspects of their experience matter to […]

Salon and spa business owner mastering Google
Salon and spa business owner mastering Google
Mastering Google: 4 actions your business must take

How well are you leveraging Google to show up in search, manage your reputation, and drive more bookings? Learn how your salon or spa can stand out.

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