The Check-In Newsletter – July 2, 2025: Improving ads and winning over Gen Z

Today, we tap into what Gen Zers and millennials (the driving force behind 41% of annual wellness spending) want from brands like yours. Find tips to engage these influential customers, boost your ad performance, and keep your team thriving...

Crack the code to what Gen Z and millennials want from wellness brands — convenience, sustainability, and self-care that feels personal. They’re drawn to brands that reflect their values, from eco-friendly practices to inclusivity. Learn how to create a vibe that resonates and builds trust. Get the scoop

Today’s clients are busier than ever, but just how much patience do they have? A surprising 52% of salon and spa clients say they’d hang up after being on hold for how long? 
A) 10 minutes
B) 5 minutes
C) 3 minutes
Think you know the answer? Scroll down to find out!

Struggling to see results from your business ads? You might be missing a few critical steps! Learn how to pinpoint your ideal client, streamline your booking process, and create ads that actually convert.
Level up your campaigns

Boost your beauty salon's bottom line with top profit-driving services. These high-demand offerings keep clients coming back and help your earnings soar.
Explore revenue opportunities

Medspa profitability is all about glowing clients and growing profits. By staying ahead of these trends, your medspa can be a self-care haven and a financial powerhouse.
Find ways to drive medspa growth

Finding great barbers is like discovering hidden gems — they’re the heart of a buzzing barbershop. While finding the right staff is hard, keeping them can be the real challenge.
Give retention a boost

Keep your fitness studio thriving by prioritizing your team’s well-being. Energized employees create an unstoppable atmosphere that clients can’t resist!
Unlock insights

Need inspiration for your next promo? National Social Media Giving Day is July 15, the perfect time to engage your audience and grow your following with a special giveaway.

Want more timely tips, ideas, and inspiration?
View the Q3 2025 marketing calendar

C) 3 minutes — More than half of potential salon and spa customers will hang up after just 3 minutes on hold. After 5 minutes, that number jumps to 83% of potential customers.

Responsive service = maximum opportunity.

That's all for today, but we will check back with more updates and growth insights in just two weeks!