24 results

FitnessIndustry Insights

The Q1 2026 beauty and wellness marketing calendar

The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Emily HolzerEmily Holzer

Why fitness gift cards may be the secret to gym membership expansion in 2026 

Why fitness gift cards may be the secret to gym membership expansion in 2026 

Unlock new revenue streams in your gym by introducing fitness gift cards, and explore ways to convert recipients into loyal members.

Rosie GreavesRosie Greaves

Survey reveals the 8 top client retention strategies for wellness brands in 2025

Survey reveals the 8 top client retention strategies for wellness brands in 2025

New survey reveals the 8 proven ways to win clients back to your salon, spa or fitness brand — and keep them for good.

Cheryl ColeCheryl Cole

Why wellness brands are losing “loyal” clients — and how to win them back in 2026

Why wellness brands are losing “loyal” clients — and how to win them back in 2026

In 2025, 48% of wellness brands lost loyal clients. Discover data-backed strategies to rebuild client loyalty and retention in 2026.

Cheryl ColeCheryl Cole

Turning social media into a booking machine: Proven strategies for salons and wellness brands

Turning social media into a booking machine: Proven strategies for salons and wellness brands

Discover proven social media booking strategies to convert followers into clients. Learn how salons, spas, and wellness brands grow with direct booking tools.

Melanie FourieMelanie Fourie

How digital loyalty programs drive retention for beauty and wellness brands in 2025

How digital loyalty programs drive retention for beauty and wellness brands in 2025

Discover how digital loyalty programs in 2025 use apps, AI, and automation to boost retention and drive measurable revenue growth for beauty and wellness brands.

Rosie GreavesRosie Greaves

2025 Survey: Rewards or regrets? Unpacking the 2025 wellness loyalty gap

2025 Survey: Rewards or regrets? Unpacking the 2025 wellness loyalty gap

We surveyed 1000 spa, medspa, salon and fitness providers and visitors to discover why loyal clients are leaving and how to win them back. Learn about client retention challenges facing wellness businesses in 2025.

Cheryl ColeCheryl Cole

October marketing guide for gyms and fitness brands: Key dates and creative ideas

October marketing guide for gyms and fitness brands: Key dates and creative ideas

October brings a variety of marketing opportunities for fitness studios. Explore key dates and campaign ideas for gyms here.

Emily HolzerEmily Holzer

The Q4 2025 beauty and wellness marketing calendar

The Q4 2025 beauty and wellness marketing calendar

Finish the year on a strong with a marketing calendar designed to boost your campaigns, maximize engagement, and set the stage for a successful year ahead.

Emily HolzerEmily Holzer

Are AI receptionists the future for beauty and wellness businesses?

Are AI receptionists the future for beauty and wellness businesses?

As salons, spas, and gyms face growing demand for always-on service, could AI receptionists be the answer? Explore the future of client care.

Rosie GreavesRosie Greaves

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