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Cheryl Cole, Managing Editor

Cheryl uses her background in journalism to help brands bring their unique stories to life. Passionate about content strategy, she has extensive experience leading both print and digital publications. As managing editor of The Check-In, Cheryl is committed to providing wellness professionals with high-quality, tailored content designed to help grow their brands.

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Latest from Cheryl Cole

Picture of a beauty artist representing the start of a mobile beauty salon
Picture of a beauty artist representing the start of a mobile beauty salon
The ultimate guide to starting a mobile beauty salon

Explore the rise of mobile beauty salons and learn how this trend is creating new opportunities for growth and innovation while delighting busy customers.

Successful salon service, representing an upgraded salon price list
Successful salon service, representing an upgraded salon price list
Salon success series: Mastering your salon price list for maximum profitability

Salon pricing can make or break your business. Explore the essential steps to setting your salon prices strategically for profit and client satisfaction.

Revolutionizing employee management in the beauty and wellness industry
Revolutionizing employee management in the beauty and wellness industry
Revolutionizing employee management in the beauty and wellness industry

Learn how employee management software can streamline scheduling, payroll, performance tracking, and communication for beauty and wellness businesses.

How to increase your medspa profit margin: Essential tips for boosting your medspa business

Discover smart strategies, key factors, and top tips to increase your medical spa profit margin.

Massage therapy appointment representing the ultimate guide to spa profitability
Massage therapy appointment representing the ultimate guide to spa profitability
Relaxation to revenue: The ultimate guide to spa profitability

Learn about the lucrative potential of the spa industry with insights, market statistics, and proven strategies to increase your spa profits.

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Spa manager completing a facial massage
Spa manager completing a facial massage
Your complete guide to spa management success

Everything you need to know about running a successful spa. From bookings to employee management, to choosing the perfect software.

Picture of a profitable spa team
Picture of a profitable spa team
Is a spa business profitable? Key factors for success

Discover market research tips, business planning steps, marketing strategies, and customer service excellence for long-term spa business profitability.

Business owner using payroll software designed for salons and spas
Business owner using payroll software designed for salons and spas
Payroll software features for beauty and wellness businesses

The Zenoti platform for salon and spa business management offers payroll software features that minimize errors and save staff time, comprehensive reports included.

Are nail salons profitable? Explore the secrets to success

Wondering how much nail salons make? Discover key strategies, profit margins, and costs to start your own nail salon.

Medspa owner after creating a medical spa services menu
Medspa owner after creating a medical spa services menu
Mastering medspa success: What patients look for when choosing medspa services

Want to stand out from competitors? Here’s an in-depth look at the key factors consumers consider when choosing a quality medspa.

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