Growth software that nearly 30,000 businesses trust

Beauty and wellness businesses love Zenoti. 1,000+ reviews and counting.

Customized programs for your business

Be it product purchases or referrals, online bookings or reviews, Zenoti allows you to tailor loyalty points and rewards to meet your specific needs and drive business value.

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Create a seamless guest experience

Simplify the process of redeeming loyalty points – online or at any of your locations. Allow guests to track their rewards, anytime and from anywhere, via your app or website.

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Boost revenue with point promotions

Drive bookings at quiet times, reward loyal guests, and avoid revenue loss by running loyalty point promotions instead of offering discounts.

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"Our migration to digital forms has significantly helped our team handle the 5,000+ patient forms we collect each month. Managing and organizing forms is now completely automated, saving us time and money. We love that our service forms are now 100% completed online... Zenoti has helped us run every aspect of our business smarter and easier."

Shayna Tejada
VP and co-founder, Liquivida Lounge
Four amazing features. One awesome outcome.
MyZen empowers providers in four powerful ways, transforming their lives and enabling them earn more money and to create the one outcome every business owner loves – more revenue.

Ensure no loyalty point gets missed

If there are loyalty programs in your system, however granular they may be, Zenoti will notify staff when a guest has the opportunity to redeem or upgrade services.

Build your perfect program

Zenoti offers flexible programs that can be tailored to guest preferences and business needs. Maintain simplicity with a flat-point program, or encourage higher spends by introducing a tiered point system.

Get started in an hour

Quickly create your program and define how your customers will earn and redeem points with a user-friendly setup. In just an hour, you could start boosting revenue and guest loyalty.

Track loyalty program success

Get access to a range of reports with insights into your program(s) and their usage.

Say goodbye to complex rewards programs

Zenoti loyalty programs are designed to keep your guests coming back – effortlessly. Guests can track and redeem loyalty points via their mobile phones, while the front desk only needs to focus on promoting the program.

  • Consistent, easy redemptions across locations
  • Error-free tracking and rewards
  • Targeted marketing campaigns to drive interest
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*Tips payout feature is available only in US

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Brendon Mann

Director, Epic Hair Designs

“Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur Quis autem vel eum iure nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia”

Brendon Mann

Director, Epic Hair Designs

“Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur Quis autem vel eum iure nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia”

Brendon Mann

Director, Epic Hair Designs

“Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur Quis autem vel eum iure nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia”

Brendon Mann

Director, Epic Hair Designs

“Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur Quis autem vel eum iure nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia”

Brendon Mann

Director, Epic Hair Designs

“Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur Quis autem vel eum iure nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia”

Brendon Mann

Director, Epic Hair Designs

"Boardroom is growing. Meeting inevitable growth challenges in today’s world means an advanced technological solution capable of simplifying the complex. Zenoti does just that. It’s designed for enterprise-level salons like ours, so we know we’ve found the technology partner we need as we continue to grow."

Bruce Schultz

CEO, Boardroom Styling Lounge

"So we chose to go with Zenoti because of the features that it has. The elevated guest experience that I find that our clients are loving is the ability with the mobile app to book appointments online 24/7. It was wonderful with Zenoti being able to get a branded Katrina's Skinworks app. The fact that it's completely integrated with the system has just made my life and the life of our clients so much easier."

Katrina Gilligan

Owner, Katrinas Skin Works

"Opening a new business can be scary but the support of the Zenoti team has been significant in launching our med spa. Online instant support assists with any immediate inquiries I may have along with [a dedicated] Senior Customer Success Manager meeting with me to discuss any features or additional questions I may have, which ensures the workflow our our office remains consistent and steady."

Ashley Bajorek

Owner, Élan Med Spa

"This is a really convenient booking platform. It's equipped with so many features. The 24 hour support team is so helpful and always provides some type of solution/answer to help guide me in understanding how to get the most out of Zenoti and help our business grow."

Lyndsey Ancheta

Owner, Cinta Aveda Institute

"ezConnect relieved the technological burden by integrating a patchwork of systems that we had put together. It enabled our team members to engage with our patients more proactively and communicate with them in real-time, increasing the connection rate, guest satisfaction, and show rates."

James Raysbrook

COO, Sono Bello

"ezPulse has given us the ability to see how our teams are performing in live time and to compare to previous periods of time. Having the information right at our fingertips rather than running reports has allowed us to make decisions quickly and therefore has improved our business. It’s how an integral part of our team monitoring and performance- staff love it too! The app is continually being improved upon our feedback so it’s only getting better!"

Teresa Malik

Director, Lovoir Beauty

"Seeing those additional overnight bookings is huge for us. It's being able to cast a wider net for our clients and fill that schedule as quickly as possible.If you want to be more present and up your customer service, SmartBot's a great way to do it."

Bridget Adamson

Training & Development Manager, Shobha Salon

"We love ezConnect’s robust texting capability and access to guests’ full conversation history. It’s beenvery valuable in managing cancellations and no-shows, and the automated responses outside of business hours have been a great touch point for our guests."

Nicole Acosta

Technology Specialist, VIO Med Spa

Frequently Asked Questions

How can rewards and loyalty programs support salon and spa business growth?

Rewards and loyalty programs support your business by minimizing guest churn. They reward loyal guests and encourage repeat visits – thus preventing your guests from turning to your competitors. Designed to maximize the guest value at your business, these programs provide highly personalized offers to encourage booking more services and purchasing more products. Further, higher client spends can support higher rewards in the form of free products and services, or special discounts on high-value services. A well-designed loyalty program can both help you retain existing guests and organically grow your client base by word-of-mouth.

How do salon and spa loyalty programs work?

A salon loyalty program works by rewarding repeat clients with additional benefits. Salons may utilize membership cards, punch cards, or even better – digital loyalty programs via their salon management software. Guests are awarded points through purchasing products and services. Once a particular point threshold is reached, customers are free to redeem these points against rewards specified by the business. Aside from regular purchases, a salon or spa can also use points as a promotional tool with personalized offers based on guests’ past purchase history, or as a way to make them feel special on birthdays and anniversaries.

How can I create a rewards and loyalty program with Zenoti?

Zenoti gives you the flexibility to design a program that meets your business goals. Whether you choose to create a flat-point loyalty program or a tiered structure, you can accomplish it all with Zenoti rewards. The system can be configured to allocate a pre-defined set of loyalty points based on an action. For instance, purchasing specific products and services. Similarly, if a guest refers a friend, they could get referral points. To enhance the system, you can choose the tiered loyalty rewards program which segregates guests based on their cumulative spends in a year. The tiered program has another advantage in that providers across all locations can see the level of the guest and make necessary personalized arrangements to make them feel both welcome and comfortable.

What is a salon or spa rewards and loyalty program?

The guests are the heart of any salon or spa. The business exists because of its guests. Hence, any business should work hard to make its guests feel valued. A salon or spa rewards and loyalty program is a way to communicate to your guests how important they are for you, and how much you value and appreciate the relationship. With fierce competition in the beauty industry, a rewards and loyalty program is a great tool to engage with guests and ensure that they get duly rewarded for their contribution to your business. Additionally, a loyalty program highly contributes to guest retention and ensures that you have a steady stream of repeat visits.