Free Survey Report
The Salon and Spa Consumer Survey Results 2024
Get an inside look at what beauty and wellness consumers wanted in 2024. From digital booking preferences to in-salon experience expectations, this report gives you the consumer insights needed to stay ahead of evolving client demands.
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What You'll Discover
Consumer Booking Habits
How clients prefer to discover, book, and reschedule salon and spa appointments in 2024.
Loyalty & Retention
The key factors that make clients loyal — and the moments that cause them to churn.
Digital Expectations
How consumers use apps, online booking, and digital communication with their service providers.
Spending Insights
Average spend per category, frequency of visits, and upsell opportunities you may be missing.
Ready to elevate your client experience?
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