Sign up for updates delivered directly to your inbox.
Request your personalized demo
By requesting a demo, you agree to receive communication from us. We’ll handle your info according to our Privacy Statement. By entering a phone number, you consent to receive phone calls and SMS from us.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
People are unabashedly ready to splurge on their birthdays; and what better way to treat yourself, than by visiting a spa or salon? You can easily implement a birthday themed salon loyalty program that helps you win your customers' loyalty and attention.
4 tips for creating a birthday greetings program:
1. Be sure to ask for and store your customers' birthday on their first visit. At a minimum, collect the day and month of their birthday. If you have the year, that helps you target special milestones like their 30th birthday, 18th birthday or graduation and so on. On the topic of collecting data, I also recommend that you capture anniversaries - that's another opportunity for you to target them again.
2. Send your customers a birthday greeting. A simple wish goes a long way - make it personal and make sure it doesn't look like junk mail. We're all about going paperless at Zenoti and so I recommend email or text messages (SMS). Text messages break through the clutter and are more likely to be read than emails.
3. Give customers a special birthday promotion. Consider creating a standard birthday themed salon loyalty program around a deal that everyone gets. This could be a coupon, a discount or a free add-on service. Making your offer date-specific will encourage them to act immediately. Consider what makes most sense for your business - an offer valid just for the day, the week or maybe the entire month of their birthday. Whatever the case, send the birthday greeting at least one week before their actual birthday. This gives them time to act.
4. Give customers a gift! Offers and promotions are great. If you want to go the whole nine-yards, given them a gift. Free services, samples or even a birthday themed salon gift card. Whether its just a basic birthday wish or a special gift that you're offering - a birthday themed salon loyalty program is a great way to show them you care.
Make It Happen
With Zenoti software, you can set up a birthday greetings program in minutes. Our automated emails and SMS will take care of the rest. Learn more about this cool feature and other ways Zenoti helps you manage your business the easy way - request a demo.
Share
Emily Martin
Zenoti Copywriter
A self-confessed bookworm with a passion for languages and weaving together words. Happiest when immersed in nature, either on horseback or skis, or curled up with a good thriller. Emily's writing focuses on sharing trends and insights impacting the beauty and wellness industry.
Emily Martin
Zenoti Copywriter
A self-confessed bookworm with a passion for languages and weaving together words. Happiest when immersed in nature, either on horseback or skis, or curled up with a good thriller. Emily's writing focuses on sharing trends and insights impacting the beauty and wellness industry.
What you should do now
When you're ready, take a look at ways we can help you grow.
See us in action
We'd love to demonstrate what we can do for you, and how you can grow your business with us.
Your success is our goal. To get your solution just right, here's what you can expect:
A conversation about you: Your business, your goals, and unique business needs
A technology expert who'll identify the best ways to streamline your operations
A personalized review that addresses your specific needs and business demands
By requesting a demo, you agree to receive communication from us. We’ll handle your info according to our Privacy Statement. By entering a phone number, you consent to receive phone calls and SMS from us.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Personalized Marketing Campaigns Put Patients First
Heading 1
Heading 2
Heading 3
Heading 4
Heading 5
Heading 6
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
Coming from a healthcare family, growing up as a competitive athlete, and being trained as a filmmaker, and MBA, Cullie brings diverse experience to her storytelling and digital business-to-business product marketing. Her writing focuses on sharing trends and insights from her experience in software, entertainment, wellness, and fitness.
.png)
