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Get Product DemoDiscover how Nouriche Wellness & Aesthetics thrives with Zenoti software. The platform transformed photo management and membership programs for the brand.
Gita Mani
Integrative medicine and medical aesthetics might seem worlds apart, yet the Lafayette, Louisiana-based Nouriche Wellness & Aesthetics has merged the two under the visionary leadership of Dr. Kelly Cobb.
Nouriche is a leading destination for skin rejuvenation and health, offering derma and facial filler, fillers, laser hair removal, collagen stimulation, non-surgical body contouring, and specialized therapies for age-related concerns.
Having started as a physician in 2007, Dr. Cobb grew the idea of a medical clinic into Nouriche. “It’s been really fun to combine all the pieces of integrative medicine and aesthetics and wellness to make it a really exciting place for people to come and get better, feel better, and live their best life,” she said.
Retooling membership programs brought a paradigm shift to Nouriche. Dr. Cobb’s decision to implement Zenoti software delivered a more engaging and personalized approach to patient care.
We have tried over the years, so many times, to start membership programs and were never really able to get it off the ground until we started using Zenoti. It’s so much easier for clients to engage with the platform, for us to track the members, for us to actually offer more services to members. It’s a total game changer.”
– Dr. Kelly Cobb, Owner, Nouriche Wellness & Aesthetics
Nouriche memberships benefit both patients and the business. With monthly memberships, for instance, patients enjoy the savings and a consistent approach to achieving their skincare or maintenance goals. The benefit to Nouriche comes from improved patient loyalty and the reliable, recurring revenue from memberships.
Looking ahead, Nouriche Wellness & Aesthetics is poised for continued success. Said Dr. Cobb, “I’ve learned a lot from Zenoti – how to get organized, how to plan for growth. It can be very messy if you just press the gas and you don’t really have a map. Zenoti has been giving us a lot more stability in our processes, in our operations.”
Nouriche leverages Zenoti features to optimize processes and gear up for that growth. Besides, the integration of AI and data-driven strategies through Zenoti allows for ongoing improvements in patient care, helping Nouriche stay ahead.
With a team focused on the patient experience, and Zenoti driving innovation and greater efficiency, Nouriche excels at the intersection of wellness and aesthetics.
Explore why medspas like Nouriche use Zenoti for business management.
Written by
Gita Mani, Senior Content Specialist
