The 2024 salon and spa consumer survey results
Discover key insights from 1,400+ beauty and wellness customers. Get exclusive trends and actionable tips to stay ahead and boost satisfaction.
What do salon and spa customers expect today? Now you can find out.
Discover key insights from 1,400+ beauty and wellness customers, and uncover exclusive trends and actionable tips to boost satisfaction.
This free guide is packed with invaluable advice to help salons and spas understand changing customer preferences, deliver exceptional experiences, and boost satisfaction like never before.
What's inside:
- What customers want (and don’t want): Find out the elements of a great experience and the biggest frustrations for salon and spa customers so you can meet their expectations.
- The power of online reviews: Stars matter. Almost half of customers won't consider your salon or spa unless it has a rating of 4.5 out of 5 or more. See why your online reputation is more important than ever.
- Top spa and salon consumer trends: Personal connection, digital convenience, and no waiting around. Discover the areas growing in importance to boost your spa and salon customer satisfaction.
- Using the data to your advantage
Find spa and salon owner tips to leverage these trends and exceed customer expectations at every touchpoint.
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