74 results

Salon and SpaMarketing

Salon owner preparing her retail display for April marketing

The ultimate April marketing guide for salons: Key dates and creative ideas

Step into spring with April salon marketing ideas that connect with clients on a deeper level, fill your books, and confidently head into your busiest season yet.

Cheryl ColeCheryl Cole

How salons get clients from Instagram (not just likes)

How salons get clients from Instagram (not just likes)

Learn how salons get clients from Instagram by turning attention into bookings. See how content, booking paths, and systems work together to drive real growth.

Rosie GreavesRosie Greaves

Beauty Budget Breakdown: How Americans Prioritize Self-Care

2026 Survey: Beauty budget breakdown | How clients prioritize their wellness budget – and what it means for your business

We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.

Cheryl ColeCheryl Cole

infographic-minimum-star-ratings-clients-accept-2026

Infographic: The review line | Minimum ratings clients will accept in 2026

For salon, spa, and medspa owners, your star rating isn't just a score. It's the first filter clients use before they ever consider booking with you.

Cheryl ColeCheryl Cole

March salon marketing ideas

The ultimate March marketing guide for salons: Key dates and creative ideas

From prom season to St. Patrick's Day, get the March salon marketing ideas and campaign inspiration you need to close Q1 strong.

Cheryl ColeCheryl Cole

The ultimate February marketing guide for salons: Key dates and creative ideas

The ultimate February marketing guide for salons: Key dates and creative ideas

Fall in love with February salon marketing that brings fresh ideas and main-character energy all month long.

Emily HolzerEmily Holzer

The ultimate January marketing guide for salons: Key dates and creative ideas

The ultimate January marketing guide for salons: Key dates and creative ideas

Launch the year strong with strategic January salon marketing ideas and purposeful campaigns.

Emily HolzerEmily Holzer

The Q1 2026 beauty and wellness marketing calendar

The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Emily HolzerEmily Holzer

How to convert spa gift card users into members: Turning relaxation into recurring revenue 

How to convert spa gift card users into members: Turning relaxation into recurring revenue 

Gift cards bring new guests, but it's thoughtful follow-up and seamless booking experiences that transforms them into valued members. Find out more in our guide.

Melanie FourieMelanie Fourie

QUIZ: How Gen Z–ready is your salon or spa?

QUIZ: How Gen Z–ready is your salon or spa?

Is your salon or spa welcoming to Gen Z? Take our free quiz using the latest survey data to determine if your business is Gen Z-ready.

Cheryl ColeCheryl Cole
...

Choose Your Business

Topics

Explore

Authors

Get your bi-weekly newsletter with industry tips, trends, and insights to grow your brand.

Subscribe Now