Running a top-tier medical spa requires microneedling every aspect of business operations. After trying other software systems, Spa 35 owner Warren Danforth found in Zenoti a comprehensive solution to offer clients a premium experience and help his team get time back in their day.
How an AI receptionist became “employee of the month”
Managing the front desk is often a challenge for busy spas. Answering phones to book appointments and handle client inquiries can quickly overwhelm staff, stealing attention away from guests visiting the spa. Warren found a powerful solution in Zenoti’s AI Receptionist. As a “very anxious early adopter,” the Spa 35 owner wondered if older, long-time clients would take to an AI voice receptionist.
Warren got the outcome he sought: “The longer we are on AI Receptionist, the more customers like it,” he said, “and a great benefit is, it really gives us 24/7 customer service, which we didn’t have previously.”
AI Receptionist: Always on point
“It’s very patient, it’s very polite, provides all the information, checks for understanding, and does a great job taking care of our customer. The biggest impact I see is confidence that we’re going to take care of our customers, no matter how busy our front desk is.”
– Warren Danforth, Owner, Spa 35
With routine questions and booking requests handled by AI, staff are freed up to give guests at the spa their undivided attention. No call goes unanswered, capturing potential business that might otherwise be lost. For Warren, it’s like having an extra team member.
Modernizing client records and prescriptions
The mission at Spa 35 is to help people rediscover their most confident selves with expert treatments tailored just for them. To that end, visual proof of progress is vital, and Zenoti's Photo Manager helps the medspa in several ways.
Previously, staff had to juggle two separate systems – one with client photos and a different software for medspa management. The silo-ed approach ate up staff time and made it challenging to keep everything organized.
Now, with Zenoti’s unified platform, the team can capture, store, and compare before-and-after photos, all in one place alongside client records. The visuals they need to track progress, discuss treatment plans, and manage client expectations are just clicks away.
In addition, ePrescribe takes efficiency to the next level, making it a breeze for providers to send prescriptions to pharmacies.
ePrescribe eliminates tedious work for staff
“Our poor nurse practitioner and sometimes our RNs were calling these pharmacies – sitting on hold and leaving voicemails. The pharmacy would say that they never got the voicemail, and our customer would show up at the pharmacy site, and the prescriptions weren’t ready. So, it has really streamlined the whole process. It’s a timesaver, and it increases customer satisfaction as well.”
Zenoti, a true partner for growth
Forward-thinking leaders like Warren Danforth see the value in Zenoti’s integrated solutions, avoiding the patchwork approach of one platform for business management and third-party solutions for everything else. With tools like AI Receptionist and Photo Manager built right into Zenoti, Spa 35 eases work for staff while sculpting every aspect of the customer journey. The result is happy clients and a healthy ROI.
Thanks to senior product marketing managers Smita Srivastava and Sunayana Reddy for sharing ideas and source material for this post!
