The Massage Company streamlines ops, bookings, and payments

Hi, my name is Justin Graves. I work for The Massage Company, and I’ve been project-managing the rollout of Zenoti throughout the company over the last 18 months. Well, The Massage Company has had a great year for the last 12 months, including opening new branches with new franchises across the country, and there’s also three more in the pipeline for this year.

For me, the wellness industry over the next year, moving forward, I feel there’s a lot more personalization. One thing which really brings everything together is the fact that they [customers] want to take control of their appointments and their availability, and their choices as well, and I think by using technology, we can really capture that and allow the customer to really control what they want and when they want it.

I feel with Zenoti being implemented into The Massage Company, the customer journey has just become a bit more fluid – the opportunity to go online, search for, and book now straightaway through Google Reserve, being able to create the account, the customer can see what their membership is, how many credits they have, what their past appointments were, what their future appointments are, and also being able to adjust and manage their own details and profile.

If a friend or colleague asked me about my thoughts on Zenoti, I would recommend that they take a good look at Zenoti as a software option, especially within spa or wellness. I believe the desktop / browser version is really great, particularly with the new, exciting features – ZMA (Zenoti Mobile App), myZen, all these new things coming through the pipeline, to really maximize the user experience. It’s a great business tool and really good for client loyalty.