Fitness Center Software
Stronger Business. Fitter Future. Built for Growth.
Running a successful fitness business today requires more than great classes or top-tier equipment. Operators are under constant pressure to drive growth, retain members, and deliver consistent experiences across every touchpoint.
Zenoti removes complexity with AI-powered tools for Fitness Centers that streamline operations and unlock growth.
All-in-one, AI-powered fitness software trusted by the fastest-growing fitness brands and health clubs in the world.
What’s Slowing Down Growth in the Fitness Industry?
Low Lead Conversion
In high-volume fitness centers, it only takes one missed follow-up to lose a sale. Without intelligent automation and timely response, even high-intent leads slip away, costing your business long-term revenue and growth opportunities.
Fragmented Member Management
Juggling upgrades, cancellations, and classes across multiple systems creates unnecessary friction—for your team and your members.
Limited Member Revenue
Opportunities to upsell personal training, retail, or exclusive access often go unrealized when systems aren’t connected or smart enough to recommend the right offer at the right time.
High Churn, Low Engagement
When members start to disengage, most businesses don’t know until it’s too late. Without predictive insights and automated re-engagement tools, it’s hard to build loyalty or prevent churn, leading to rising acquisition costs.
The solution
Transform Every Member Interaction into Revenue Growth
Zenoti turns routine interactions at fitness centers and health clubs into powerful growth drivers—whether you run a single facility or a multi-location business.
Convert more leads effortlessly with AI-driven marketing, automate scheduling and operational tasks, and deliver personalized member experiences through a tailored mobile app for members that boost loyalty.
Only Zenoti gives you the insights and tools needed to streamline membership management, improve efficiency, and drive growth.
more revenue per member
self service bookings, freeing up staff time and delivering frictionless convenience
success rate for member signups
Built for Fitness Centers and Health Clubs
Zenoti provides unique, purpose-built features specifically designed to address the real-world complexities of Fitness businesses:
Handle changes with ease
Manage upgrades, freezes, cancellations, downgrades, and renewals in one place—across all locations with centralized access.
Automated Payroll, Inventory and Collections
Automate collections, payroll for trainers, and inventory, significantly reducing manual effort and enhancing accuracy.
Keep Everything Organized and In Sync
Store legal documents, preferences, and member status in one platform that keeps your staff aligned and up to date.
End to End Member Management
Effortlessly manage membership upgrades, downgrades, freezes, cancellations, and payments for recurring, prepaid or family memberships.
Make Better Decisions with Built-In Artificial Intelligence
Convert Leads to Paying Members
Retain Members Proactively
Automate Day-to-Day Operations
Increase Member Spend with AI Suggestions
Convert More Opportunities into Revenue
AI-Powered Marketing Campaigns
Referral and Guest Pass Programs
Performance-based Marketing Analytics
Maximize Revenue from Every Member
Personalized App for Members
AI-Driven Upselling and Cross-Selling
Centralized Benefits Management
Drive Long-Lasting Retention & Loyalty
Personalized Engagement at Scale
Prevent Member Churn with AI
Turn Members into Advocates
Everything Your Fitness Center Needs – All-in-One
Unified Operations
Manage memberships, personal training, class schedules, staff rosters, and facility access from one place — across single or multiple club locations.
Real-Time Insights
Track trainer performance, class occupancy, revenue per member, and churn risk to make data-driven decisions and boost profitability.
Mobile-First Convenience
Enable members to book sessions, renew and upgrade plans, and access offers via your branded app. Equip staff to check in members, upsell services, and view schedules on mobile.
FEATURED
Meet Zeenie, Your AI Assistant
Zeenie supports your front desk with real-time insights about each member—so your team can deliver faster, more personalized service. It reduces delays, removes guesswork, and helps every staff interaction feel informed and confident.
- See recent visits, booking habits, preferences, and amenity usage at a glance—no searching required.
- Answer member questions, make relevant suggestions, and resolve issues quickly with data right in front of you.
- Reduce wait times and handoffs with an assistant that keeps your staff informed and confident in every interaction.
Industry-specific Integrations
QuickBooks, Xero
“Zenoti is bringing our business to the next level. For us, it’s about reaching more and more clients, and making money while we sleep. We were running our business like we did 20 years ago—now we’re finally moving forward.”.”
Lynn Grenier
Co-Owner, Connexion Pilates
“Zenoti helps our front of house to run a busy studio. When the clients come in, staff have the history of the clients. The trainers who work with Zenoti also are happy to see their commissions and it is very powerful to drive the motivation of our staff.”
Zo Withers
CFO, FaceGym
“Zenoti helps us track our membership revenue and identify the best performing membership program for us. Cross promoting services between the salon, spa and fitness centers helps us increase each customer’s average spend and make sure no-one goes untouched.”
Hylton Lipkin
Head of Operations, Apollo Life Studio
“Switching from Mindbody to Zenoti after 8 years was a big decision—and absolutely the right one. From day one, the Zenoti team was professional, caring, and incredibly responsive. They listened to our concerns, addressed them quickly, and made the transition smooth and easy.”
Cathy Miller
Owner, InCycle Strength LLC
FAQ
Can Zenoti support large Fitness Centers or multi-location chains?
Yes. Zenoti is purpose-built for scalability, supporting both centralized control and local flexibility for franchises and multi-location businesses.
How does Zenoti help reduce churn?
Zenoti’s AI proactively identifies disengaged members and facilitates targeted campaigns to boost retention effectively.
What operations can Zenoti automate?
Zenoti automates payroll, billing, class scheduling, marketing campaigns, front desk check-ins, and lead management, significantly reducing manual administrative tasks.
Do I need separate tools for different functions?
No. Zenoti unifies marketing, memberships, scheduling, payments, and analytics into one comprehensive platform, eliminating the need for multiple tools.
Can Zenoti help me attract more members?
Yes. Zenoti’s AI-driven marketing and automated lead follow-ups significantly enhance conversion rates, driving consistent member growth.
