Well Infused: Annual memberships help maximize revenue
Well Infused: Drs. Staci Blume and Lacey Book
The doctors' approach is distinctive because they integrate functional medicine principles into comprehensive holistic care. Their focus: advanced diagnostic testing and thorough patient education, helping achieve sustainable wellness results over time. The doctors are committed to delivering healthcare within an upscale, comfortable setting.
Consolidating operations under one platform
Between the two of them, they operate several healthcare facilities. For Well Infused specifically, they discovered that Zenoti consolidates numerous functions that previously required juggling multiple systems or creating custom workarounds.
Finding the right solution for annual memberships
Prior to Zenoti, they tested two other electronic health record systems that claimed to support membership programs. However, their membership structure is unique; they offer annual rather than monthly renewals. Most EHR platforms only handle monthly recurring memberships with services that reset each month. Finding a system that accommodates annual memberships has been crucial for their long-term revenue strategy and sets their business model apart.
Enhancing client engagement through mobile access
The mobile app has significantly improved client engagement. It simplifies the booking process, reduces no-shows through easy rescheduling, and opens a direct communication channel with the office. Clients frequently use the app to adjust their appointments or add new ones on their own.
Using analytics for growth
The doctors have been leveraging Zenoti's analytics capabilities to gain deeper insights into their business metrics. Understanding data is essential for assessing company performance. When business owners truly grasp what the numbers reveal and how to optimize them, they unlock significant growth potential.
A platform that evolves with the brand
What stands out about Zenoti is its comprehensive functionality and feature set. This depth allows Well Infused to innovate as a brand and explore creative possibilities. Even features they don't need immediately represent future growth opportunities. As entrepreneurs building and expanding a business, having a platform that challenges them to reach higher has been instrumental in elevating their brand, and that's exactly what Zenoti delivers. The doctors enthusiastically recommend the platform, noting that it adapts to various business scales, from single and multi-clinic operations to franchise models.
