Creating a lasting beauty and wellness brand requires more than just technical expertise. It demands vision, resilience, and an unwavering commitment to excellence. The story of Bubbles Hair & Beauty and Old School Rituals, founded by Smita Vallurupalli & Shashank Kancharla, exemplifies how maintaining these principles can transform a single salon into a thriving beauty empire. In this episode of Growth Diaries, Smita and Shashank join host Sudheer Koneru to share their journey from launching a single luxury salon to building a multi-location beauty empire and natural skincare brand rooted in traditional Indian beauty practices.