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5 Reasons Why You Should Move to a Membership Model

Memberships and loyalty programs generate recurring revenue and offer more revenue opportunities by turning one-off clients into loyal guests... and they are growing in popularity.

Did you know?

95% of Ulta Beauty sales are from members of their loyalty program.

That’s right – 95%.

Why does that matter? Memberships and loyalty programs generate recurring revenue and offer more revenue opportunities by turning one-off clients into loyal guests... and they are growing in popularity.

Membership sales improved as much as 55% last year for Zenoti customers!

With a paid membership model, members pay a monthly or annual fee which creates recurring revenue and stability for your beauty and wellness business. This allows you to make strategic decisions that help you grow, while building brand loyalty and creating an elevated guest experience.

In this eBook we're covering:

  1. The membership landscape
  2. The benefits of memberships
  3. 5 key reasons to implement
  • Revenue growth
  • Brand loyalty
  • Guest experience
  • Predictable revenue
  • Better market position

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Dominic Blake, Blushes Hair & Beauty
Dominic Blake
Managing Director, Blushes Hair & Beauty
Isabel Steward, Douglas J Companies
Isabel Steward
Director of Guest Service, Douglas J Companies
Brendon Mann, Epic Hair Designs
Brendon Mann
Director, Epic Hair Designs

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