While services are the primary source of revenue in spas and salons, retail sales form a significant part of all successful brands globally. In addition to providing your guests with the ability to book appointments for services online, you should sell retail products online. This typically translates to scaling sales and revenue and acts as a perfect conduit for you to engage with your customers and meet their demands.
With Shopify, you can start, run, and grow your online business within minutes. It offers a cloud-based, multichannel e-commerce platform that offers a wide range of customizable features to run an online store. Shopify offers a comprehensive suite of services like marketing, shipping, and customer engagement tools, helping you grow retail revenue in an increasingly competitive e-commerce landscape. It also allows you to sell products on multiple channels, including Amazon and Pinterest, to maximize retail product sales. The improved retail experience with Shopify helps salons and spas enhance their online customer experience and an opportunity to scale revenue.
The Shopify integration allows Zenoti customers to use Shopify for their online retail product sales while continuing to use Zenoti’s online booking facility. Once a guest is logged into Zenoti online booking, they can purchase products in the Shopify store without needing a separate login process into Shopify*. This ensures the guest experience is quite seamless across booking services and purchasing retail products at your website.
Purchases made via Shopify reflects in Zenoti - a single point of truth to track customer purchase history across the online and in-store channels. It provides an opportunity to upsell and cross-sell services with targeted online marketing campaigns available in Zenoti Marketing.
*This is applicable only for Shopify Plus
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