In this episode, Rachel Liverman details creating Glowbar, focusing on 30-minute facials. She discusses her family’s aesthetics legacy, marketing strategies, and expansion plans. Rachel emphasizes quality service, employee training, and adapting to consumer needs. She highlights the company’s membership model and leveraging technology to enhance customer experience.

https://youtube.com/watch?v=Yeaw_oEGM54%3Fautoplay%3D1