Did you know that men spend more than women at premium salons?


The Zenoti Benchmark to reveal many more interesting findings at Franchise India’s 5th Annual Indian Salon and Wellness Congress 2016.

Seattle, WA – After winning the ‘Best Technology Award for Spas and Salons’ at the Indian Salon and Wellness Congress for three consecutive years, Sudheer Koneru is set to release the Zenoti Benchmark Report at the 5th National Conference in New Delhi.

The Zenoti Benchmark Report is a first-of-its-kind evaluation of the beauty and wellness industry that gives you a tangible way to measure your business’ performance against your peers. The objective of the report is to bring data-driven conclusions about the wellness industry to the fore, so that domain players can make better and more informed choices.

Sudheer Koneru founded Zenoti, a cloud-based business management software for the spa and salon industry, along with Dheeraj Koneru, Anand Arvind, and Saritha Katikaneni in 2010. In a span of 5 years the company has established presence in seven countries with over 5,000 customers on board from 853 cities across the globe.

Franchise India’s 5th Annual Indian Salon and Wellness Congress is a day-long event that addresses all aspects of being in the beauty and wellness industry enabling every stakeholder to derive immense value from it.

“With the ever changing tech climate and emergence of business management software, we’ve witnessed major shifts in what salons and wellness businesses can do, especially in operating multi-location chains. As, a tech company in the industry, we are committed to helping spas and salons expand their businesses. I look forward to releasing the Zenoti Benchmark Report at the conference as the first market analysis report on the beauty and wellness industry and I am excited to connect with our industry peers on such a prestigious platform,” said Sudheer.

An example of a key in the Zenoti Benchmark Report is that the top 10% of spenders at a premium salon, men spend more than women per visit and take more services per visit. This indicates that there is a niche high spending men’s category in salons. The report highlights many such interesting findings and key performance metrics across business performance, customer behaviour and marketing models.

Dr. Blossom Kochhar, Chairperson at Blossom Kochhar Group of Companies, Mr. Vikram Gupta, Founder and Managing Direct at Ivy Cap Ventures Ltd, and Dr. Jamuna Pai, Chairperson and Founder at Blush Clinics, among others, are also set to speak at the Congress this year.

The highlight of the event will be an exhibition with professionals from across all verticals of salon and wellness industry.

About Zenoti

Zenoti’s cloud-based solution addresses the needs of spas, salons, medical spas, yoga studios and other service businesses in the beauty and wellness space. Zenoti’s technology is based on three principles – reliable and speedy service, capabilities that support end-to-end business processes, and ease of use. The core solution enables a business to deliver delightful customer experiences, achieve operational excellence and drive revenue growth. The all-in-one software includes capabilities for appointment booking, a CRM, built in marketing, back office capabilities, mobile solutions, analytics and more.

Zenoti offers 24/7 customer service, free training, and consulting services in addition to the core software.

About Franchise India

Franchise India Holdings Limited is Asia’s largest integrated franchise solution company since 1999, and an absolute authority on franchising and licensing. FIHL has helped hundreds of investors in selecting the right franchise and, in turn, assisted numerous organisations in international and domestic franchise expansion. Knowledge, Opportunity, Network and Success are FIHL’s key ingredients.

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